Swiss watch exports grew by 6.3% in 2018, breaking the CHF21 billion ($21.2 billion) mark. This increase, largely due to Asian markets, is set to continue this year despite uncertainty surrounding the Chinese economy.
Exports to Hong Kong shot up by 19.1% (to CHF3 billion francs) and to China by 11.7% (to CHF1.7 billion). Swiss watchmakers enjoyed vigorous demand from East Asia, which resulted in the second-best annual result ever, according to figures published on Tuesday by the Federation of the Swiss Watch Industryexternal link (FH).
Add to that purchases by tourists, and certain experts reckon that every other “Swiss Made” watch sold in the world is bought by a Chinese.